Preface to the Meeting

The golden snake dances in the new spring, and Benefit leaps into a new journey. On February 6th, Benefit Pharmaceutical held the 2025 work deployment meeting at the Wyndham Hotel in Lishui. All staff from the company's commercial, pharmaceutical, Yilv Modern Agriculture, and Traditional Chinese Medicine Clinic sectors gathered together to enjoy the feast. With unswerving steps when bowing down and a striving heart to look far ahead when raising the head, we anchor our goals, forge ahead, and jointly open a new chapter for Benefit.

Opening Speech: Navigating the Future

Wu Lihua, Chairman of Benefit Pharmaceutical, delivered an opening speech entitled "In the Next Twenty Years, Light Boats Will Cross Heavy Mountains", correcting the direction in observing the situation, precipitating wisdom in self-reflection, and accumulating strength in struggle. This opening speech took "observing the situation, adapting to the situation, and planning for the situation" as the axis. By interpreting the current uncertainties in the industry, it encouraged everyone to dare to be controllers in the overall situation, bravely be pioneers when there is no way, and take actions to prepare for a rainy day. Be a brave long-termist, face the current time and situation with the attitude of a brave person, and create new paths and methods.

Subsequently, he introduced to everyone that China has now entered the first year of the silver economy, which includes both the "aging economy" for the elderly and the "pre-aging economy" for the non-elderly. Facing the new elderly and new needs, and the "silver-haired youth" who will become the most backbone consumer group in society in the next 10 years, Benefit Pharmaceutical will seize the dividends of the silver economy, rely on the big health smart future factory, and further expand the health food track. We will make efforts in the fields of anti-aging, beauty, health preservation, etc., and form a unique development path. Continue to deepen in the field of big health, optimize product structure, and enhance brand influence.

Zhang Liyun, Executive President, grandly introduced Benefit Pharmaceutical's new grading system - the MPO rank system. This clearly visible career ladder is divided into M category (management), P category (functions, marketing, technology), and O category (operations), providing employees with diversified promotion channels. The MPO rank system is like a lighthouse, guiding our way forward, allowing us to make continuous progress in our career and realize our self-worth.

Through the in-depth explanation of the company's future big health layout and employee grading system, it once again confirms the three no doubts of Benefit:

Don't doubt Benefit's strategic direction - we are committed to the development of the big health field, constantly exploring and innovating to meet people's diversified needs for a healthy life.

Don't doubt Benefit's fair system - we adhere to the principles of fairness, justice, and openness, providing employees with an equal grading and promotion system and a broad development space.

Don't doubt Benefit's value system - we always adhere to the core values of three excellences, two cores, and one foundation, and are committed to breaking the ceiling of homogeneous products and services.

We firmly believe that all good news from the future is the result of our efforts today. No matter how rugged and confused the external environment is, we will eventually illuminate the way forward under the guidance of the three no doubts.

Finally, the chairman made important arrangements for the work in 2025.

In 2025, we will be guided by the Benefit spirit of "quality first, speed first, innovation first", manage the enterprise strictly, and fully implement the strategic concept of three excellences, two cores, and one foundation. Face challenges with the work ideas of restart, focus, excellence, and empowerment, and form the strategic consensus of "three dos and three don'ts":

First, take the initiative to reform, embrace uncertainty, and don't lie flat!

Second, strengthen confidence and don't be anxious

Third, focus on the main business, adjust the industrial structure, and don't follow the old ways!

Great companies are more likely to emerge in the trough. Surviving the trough and seizing the "momentum" is victory. In 2025, Benefit will walk out of the lofty mountains and rush to the sea. The core work is to iterate, break through, and activate.

Iteration:

"Strategic upgrading, one body with multiple wings". At present, Benefit Pharmaceutical has formed six core business sectors, namely: commercial sector, pharmaceutical sector, traditional Chinese medicine medical sector, science and technology agriculture sector, investment sector, and big health medical care sector. These six sectors support each other and develop in coordination, forming a strong business system of Benefit Pharmaceutical.

Breakthrough:

First breakthrough: the dilemma of difficult improvement of internal organizational capabilities

Second breakthrough: the dilemma of excessive involution in the industry

Third breakthrough: the dilemma of difficult improvement of operational quality

Fourth breakthrough: the dilemma of insufficient vitality of the organization and team

Activation:

Activate the organization through the group's "Enterprise Operating Target Achievement Award", closely bind the interests of all employees with the company's goals, and form a value community. At the same time, re-emphasize the work concept of "two fasts and one good", take the big health industry cluster as the direction, take long-termism as the guide, firmly do difficult but correct things, constantly pursue excellence, and ensure that what is said is done, what is decided is handled, and what is handled is done well.

End of the Meeting

Standing at a new historical starting point, Benefit Pharmaceutical not only carries the glory and accumulation of the past 18 years, but also shoulders the responsibility of leading the future industry trends. We will embrace changes with a more open attitude, actively innovate, and constantly break through ourselves. In the next 20 years, Benefit will move forward steadily, march forward courageously, accumulate thickly and thin out, let light boats cross heavy mountains, and meet future challenges and opportunities.